---
title: "Promoter"
source: "https://docs.nexcess.com/category/promoter/"
description: "Includes Getting Started with Promoter, Creating Promoter Shortcuts and Campaigns, Managing Your Promoter Account and Data, Using Promoter Attendee Lists and Troubleshooting Promoter. 10 articles."
taxonomy: "category"
articles: "10"
---

# Promoter

Includes Getting Started with Promoter, Creating Promoter Shortcuts and Campaigns, Managing Your Promoter Account and Data, Using Promoter Attendee Lists and Troubleshooting Promoter. 10 articles.

## Articles

- [Getting Started with Promoter](https://docs.nexcess.com/software/the-events-calendar/configure-promoter.md): Promoter is an email marketing service built specifically for event organizers using The Events Calendar. It connects to your WordPress site, imports your event…
- [Creating Promoter Shortcuts and Campaigns](https://docs.nexcess.com/software/the-events-calendar/promoter-shortcuts-campaigns.md): Promoter includes two features for reusing message configurations across events: shortcuts and campaigns. Shortcuts are individual reusable message templates. C…
- [Managing Your Promoter Account and Data](https://docs.nexcess.com/software/the-events-calendar/promoter-account.md): This article covers account-level management for your Promoter account: updating your profile, understanding site-license limits, and making data or deletion re…
- [Using Promoter Attendee Lists](https://docs.nexcess.com/software/the-events-calendar/attendee-lists.md): Promoter takes all of the people who have registered for an event and segments them into email lists to send messages to them. Those lists are available by clic…
- [Troubleshooting Promoter](https://docs.nexcess.com/software/the-events-calendar/troubleshoot-promoter.md): Connection Issues Promoter needs to be properly and securely connected to your WordPress site at all times in order to work correctly. On your end, that means m…
- [Creating Promoter Email Templates](https://docs.nexcess.com/software/the-events-calendar/promoter-email-template.md): You can customize the look and feel of the email that is sent to attendees on the Template screen. Header The header is the area located above the content in th…
- [Managing Attendees and Subscribers in Promoter](https://docs.nexcess.com/software/the-events-calendar/add-subscribers.md): By default, Promoter automatically imports attendees from your events — anyone who purchased a ticket or registered via RSVP. But what if you want to promote yo…
- [Understanding Link Tracking in Promoter Emails](https://docs.nexcess.com/software/the-events-calendar/promoter-tracking-links.md): Once you connect your website to Promoter and set up your Mail Deliverability, you'll be ready to send messages to your attendees using Promoter. During this se…
- [Creating Scheduled and Triggered Messages in Promoter](https://docs.nexcess.com/software/the-events-calendar/promoter-messages.md): This article covers everything involved in creating, styling, sending, and monitoring messages in Promoter — from configuring your email template through to rea…
- [Verifying and Changing Your Send-From Email Address in Promoter](https://docs.nexcess.com/software/the-events-calendar/promoter-email.md): Promoter lets you use any email address to send messages. As long as you are the rightful owner of that address, of course. Unless you specify otherwise, Promot…