--- title: "Shop Kit Product Brands" source: "https://docs.nexcess.com/software/kadence/product-brands/" description: "When managing a WooCommerce store with multiple suppliers, you may want to group and showcase products by brand. Kadence Shop Kit (formerly WooExtras) includes…" vertical: "Software" area: "Kadence" date: "2018-08-22" last_modified: "2026-07-02" --- # Shop Kit Product Brands When managing a WooCommerce store with multiple suppliers, you may want to group and showcase products by brand. **[Kadence Shop Kit](https://www.kadencewp.com/kadence-shopkit/pricing/)** (formerly *WooExtras*) includes a **Product Brands** feature that allows you to display branded products and create dedicated **Brand** **Archive** **Pages** for customers to explore. ![](https://docs.nexcess.com/wp-content/uploads/2026/06/Product-Brands-Text.jpg) ![](https://docs.nexcess.com/wp-content/uploads/2026/06/Product-Brand-Logo.jpg) ![Brands Archive](https://docs.nexcess.com/wp-content/uploads/2026/06/Brands-Archive.jpg)Getting Started To get started with brands in Kadence Shop Kit, first make sure the [Kadence Shop Kit plugin is installed and active](https://docs.nexcess.com/software/kadence/install-activate-kadence-shop-kit/). Once installed and activated, navigate to **Kadence Shop Kit -> Product Brands** page. **Note:** *[WooCommerce introduced its own built-in **Brands** taxonomy](https://developer.woocommerce.com/2024/10/01/introducing-brands/)* in **WooCommerce 9.4 (October 21, 2024)**. The Kadence Shop Kit **Product Brands** feature is a **separate and independent taxonomy**. By default, you’ll see our brand’s taxonomy name as “Product Brands“, while WooCommerce’s is named “Brands“. To avoid confusion, it’s best to choose one system for managing brands in your store. ![](https://docs.nexcess.com/wp-content/uploads/2026/06/Kadence-Shop-Kit-‹-Kids-activites-—-WordPress-2025-07-11-at-2.29.51-PM.jpg) In your Kadence Shop Kit settings, you can activate the product brand options and set up the options for your custom brands. **Enable Product Brands Options:** Toggle this on to enable Product Brands. **Singular Custom Name:** Set a display name for a single Product Brand. The default will revert to Product Brand. **Plural Custom Name:** Set a custom display name for multiple Product Brands. **URL Custom Slug:** The default slug is `/product-brands/`: You can customize this as needed. ![](https://docs.nexcess.com/wp-content/uploads/2026/06/Kadence-Shop-Kit-‹-Kids-activites-—-WordPress-2025-07-11-at-2.06.08-PM.jpg) **Single Product Page Output:** Set the output where the brand’s image or text will show on the single product page. *Available options include:* - Above Title, - Below Title, Above Price - Below Price, Above Short Description - Below Short Description, Above Add to Cart - Below Add to Cart, Above Meta Content - Below Meta Content. **Show as text or image:** Determine if the Product Brand text or image will be shown. **Single Product Page Brand Image Width:** Determine the image width of the Product Brand Logo Image, if applicable. **Enable to Hard Crop Image:** If enabled, you can force a specific height for a hard crop. **Link Image to Brand Page:** Links the Product Brand Image to the Product Brand Archive. ![Brands-Single-output-settings](https://docs.nexcess.com/wp-content/uploads/2026/06/Brands-Single-output-settings.jpg) Depending on your settings, the product brand should appear on your single product like this (for this example, the brand is the Kadence Logo): ![](https://docs.nexcess.com/wp-content/uploads/2026/06/Screenshot-2025-07-11-at-3.07.54-PM.png) **Important:** After enabling and configuring Product Brands, you should go to **Settings > Permalinks** and click **Save Changes** to refresh your permalinks. The next step is to configure the **product** **brand** **archive** **settings** for your store. **Archive Page Output:** Set the output where the brand’s image or text will show on archive pages. *Available options include:* - Above Image - Below Image, Above Title - Below Title, Above Excerpt - Below Excerpt, Above Price - Below Price, Above Add to Cart - Below Add to Cart. **Show as text or image:** Determine if the Product Brand text or image will be shown. **Archive Brand Image Width**: Determine the image width of the Product Brand Logo Image, if applicable. **Enable to Hard Crop Image:** If enabled, you can force a specific height for a hard crop. **Link Image to Brand Page:** Links the Product Brand Image to the Product Brand Archive. ![](https://docs.nexcess.com/wp-content/uploads/2026/06/Screenshot-2025-07-11-at-3.13.00-PM.png) Setting the brand logo to appear in your archive will add the logo or text to products in your archive, differentiating them from your other products: ![](https://docs.nexcess.com/wp-content/uploads/2026/06/Screenshot-2025-07-11-at-3.14.20-PM.png) **Important:** After enabling and configuring Product Brands, you should go to **Settings > Permalinks** and click **Save Changes** to refresh your permalinks. Creating and Using Product Brands Once you’ve configured your overall brand settings, you can begin setting up your individual product brands. To do this, navigate to **Products > Product Brands** in your WordPress dashboard. ![](https://docs.nexcess.com/wp-content/uploads/2026/06/Screenshot-2025-07-11-at-3.23.27-PM.png) The **Product Brands** feature functions like any other taxonomy in WooCommerce, such as **Product Categories**. When creating or editing a brand, you can: - Add a **Brand Name** - Set a **Slug** (URL-friendly version of the name) - Assign **Parent Brands** to create brand hierarchies - Add a **Description** - Upload a **Brand Image or Logo** Each brand automatically generates its own **Brand Archive Page**, which displays a loop of all products assigned to that brand. This makes it easy for customers to browse products by their favorite brands directly from your store. ![](https://docs.nexcess.com/wp-content/uploads/2026/06/Product-Brands-‹-Kids-activites-—-WordPress-2025-07-11-at-3.28.39-PM-825x1024-1.jpg) To assign a product brand to an individual product, edit the product, locate the **Product Brands** box in the sidebar, and select the appropriate brand or brands for that product. ![Assign Product Brand](https://docs.nexcess.com/wp-content/uploads/2026/06/AssignBrand-min-1.gif) If you don’t see the product brand selection box, be sure that it is enabled at the top of the page under **Screen** **Options**. Once you have assigned all of your products to their brand, you should now be able to see them in the product brand archive. [![](https://docs.nexcess.com/wp-content/uploads/2026/06/Zight-Recording-2025-07-11-at-03.29.57-PM-1024x537-1.gif)](https://docs.nexcess.com/wp-content/uploads/2026/06/Zight-Recording-2025-07-11-at-03.29.57-PM.gif)You can view any of your Brand Archive Pages by navigating to **Products > Product Brands** in your WordPress dashboard. Hover over a brand name, then click **View** to open its Brand Archive Page. Product Brand Block Kadence includes a **Product Brand Block** that allows you to display product brand information within **WooTemplates** and **Advanced** **Query Loop Cards**. [You can learn more about using this block here](https://docs.nexcess.com/software/kadence/product-brand-block/).