---
title: "Creating Sponsors in Event Schedule Manager"
source: "https://docs.nexcess.com/software/the-events-calendar/create-sponsors/"
description: "Obviously, not all events have or need sponsors. But if your events or sessions have sponsors, you will love this feature. Creating Sponsors Sponsors can be cre…"
vertical: "Software"
area: "The Events Calendar"
date: "2023-11-10"
last_modified: "2026-07-02"
---

# Creating Sponsors in Event Schedule Manager

Obviously, not all events have or need sponsors. But if your events or sessions have sponsors, you will love this feature.

## Creating Sponsors

Sponsors can be created in the Classic and Block editor. The essential fields for creating a Sponsor are as follows.

1. Name of Sponsor
2. Sponsor’s Description
3. Sponsor’s Website URL
4. You can select a Sponsor Level or Add a Sponsor level. Note that Sponsors will not display using the \[[tec\_sponsors](https://docs.nexcess.com/software/the-events-calendar/schedule-shortcodes/)\] shortcode unless they are assigned a Sponsor Level.
5. The Featured Image is typically used to add a Sponsor’s Logo, but it can be anything you want.

![This image outlines the essential fields for creating a sponsor](https://docs.nexcess.com/wp-content/uploads/2026/06/Screenshot-2023-11-06-at-11-27-16-Edit-Sponsor-StellarWP-‹-The-Events-Calendar-Complete-Collection-—-WordPress-1.jpg)Creating Sponsors within the Block EditorSponsor levels are a taxonomy for more complex events where several sponsors need to be presented in order of importance/contribution via a [shortcode](https://docs.nexcess.com/software/the-events-calendar/schedule-shortcodes/).

- You can create Sponsorship Levels while creating Sponsors
- You Create using the *Sponsors* taxonomy option

Below is an image that highlights the essential fields when creating sponsor levels.

1. Sponsor Level Name
2. You can choose a Parent Sponsor Levels Category
3. A description of the sponsor level.
4. The height of the logo measured in Pixels.

![](https://docs.nexcess.com/wp-content/uploads/2026/06/Screenshot-2023-11-09-at-18-44-02-Sponsor-Levels-‹-The-Events-Calendar-Complete-Collection-—-WordPress-1-1024x479-1.jpg)On the Event Schedule Manager Settings page, there is an option to configure what happens when a visitor clicks on a Sponsor’s URL. There are two settings.

1. Redirect to Sponsor Page – This redirects a visitor to that Sponsor’s Page
2. Redirect to Sponsor Site – This redirects visitors to that Sponsor’s Site.

Below that setting is an opportunity to configure which order the sponsor levels appear in. To change the order, click on a sponsor level and drag up or down.

![These settings control what happens when a sponsor URL is clicked on by a visitor](https://docs.nexcess.com/wp-content/uploads/2026/06/Screen-Shot-2023-11-09-at-6.54.29-PM.jpg)## Displaying Sponsors in Context

Once you created all the Sponsors you need for your schedule, it’s time to display them on a page or post using the [\[tec\_sponsors\] shortcode](https://docs.nexcess.com/software/the-events-calendar/schedule-shortcodes/).

An example of what a Sponsors page looks like with a sponsor in the Top-Tier level on the front-end is seen below. Once a page is published with the [\[tec\_sponsors\] shortcode](https://docs.nexcess.com/software/the-events-calendar/schedule-shortcodes/), browse to **Appearance > Menus** and assign the Sponsors page to a navigation menu.

![An example of what a Sponsors page looks like on the front-end](https://docs.nexcess.com/wp-content/uploads/2026/06/Screenshot-2023-11-06-at-11-30-07-Sponsors-–-The-Events-Calendar-Complete-Collection.jpg)An example of what a Sponsors page looks like on the front-end## Related Articles

- [Creating Sessions in Event Schedule Manager](https://docs.nexcess.com/software/the-events-calendar/create-sessions/)
- [Creating Speakers in Event Schedule Manager](https://docs.nexcess.com/software/the-events-calendar/create-speakers/)
- [Using Event Schedule Manager Shortcodes](https://docs.nexcess.com/software/the-events-calendar/schedule-shortcodes/)